Jana Kramer turned heads after sharing a pair of sultry throwback photos from her EBY campaign, showing off her svelte physique in black lingerie and western-inspired attire against a rustic backdrop.
In May, the 42-year-old country singer and actress debuted her “Wild & Free” collection in collaboration with the performance intimates brand, which stands for Empowered By You.
Last week, Kramer posted two eye-catching images from the campaign on her Instagram page. The “I Got the Boy” songstress was seen rocking EBY’s Relief bra in black with matching high-waisted underwear along with a black cowboy hat, fringed leather jacket and ultra-short denim cutoff shorts.
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Kramer accessorized with black cateye sunglasses and chunky silver rings. She wore her hair down in loose waves and completed her ensemble with black knee-high cowboy boots.
In one photo, Kramer left her shorts unbuttoned and pulled open her jacket as she posed against a wooden fence in a flower-filled field with a barn visible in the background.
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The “One Tree Hill” alum was seen flashing a smile and looking to the side as she sat in front of the fence in another snap.
“Apparently I was wearing my cowboy hat backwards 🤠😂 BUT at least I got one thing right… @joineby,” she wrote in the caption, tagging the brand.
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“Hat: questionable. Relief bra Fit: 10/10. 😂,” Kramer added.
Kramer first unveiled her “Wild & Free” capsule collection in a May 7 Instagram that featured a promotional video compiled of clips from her campaign photo shoot.
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“This collection is really personal to me,” she wrote at the time. “It’s for every woman who’s done tolerating. Done saying yes when you mean no. Done pretending everything’s fine. Done carrying pain that isn’t yours to hold.”
“Freedom just feels better,” she continued.”@joineby has been part of my everyday life for a long time, so getting to create this capsule with pieces I truly love means so much. I can’t wait to see how you wear it,” Kramer added.
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In other photos from the campaign, Kramer was seen wearing the Relief Bra in gray along with blue cutoff denim shorts, an unbuttoned white peasant blouse, tan cowboy boots and oversized brown shades. Kramer was seen strolling through the field with her arms outstretched and her head tilted toward the sky in one snap.
She also modeled the bra in pink along with matching underwear as she posed on a vintage yellow Ford pickup truck with the driver’s door swung open.
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In addition to the Relief Bra, Kramer’s collection also featured EBY’s Sheer Bralette, which she donned in several different colors. She was pictured wearing the bra in blue, which she paired with a light blue denim jacket, a silver chain belt and a beige cowboy hat while posing with a horse.
In another photo, Kramer sported a leopard-print bra with matching underwear, a red leather jacket, a red cowboy hat and a silver heart chain belt as she leaned against the truck.
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In a press release, Kramer explained why she decided to team up with EBY, which is backed by Sofia Vergara, Rosario Dawson and Venus Williams.
“Partnering with EBY on Wild & Free feels like the most natural next chapter for me,” she said. “So much of my journey has been about learning what truly supports me, and choosing what I keep, what I carry, and what I’m done with. Wild & Free is that idea made into a collection. No wires, no digging, no compromise. Just a reminder that free feels better.”
Kramer is currently filming her directorial debut “Love Song for My Texas Ranger,” in which she is also starring alongside Ryan Rottman, Tammin Sursok and Daphne Zuniga.
A plot synopsis for the independent romantic drama reads, “A struggling singer (Kramer) returns to her Texas hometown to settle her late mother’s estate, where she reconnects with a steadfast Texas Ranger (Rottman) and must choose between the life she planned and love she never expected.”
Kramer also contributed original music to the upcoming movie’s soundtrack. In a May statement to Deadline, she said, “Music is such a huge part of who I am, so being able to perform original songs in the film while also having the opportunity to direct has been a really special experience.”